December 6, 2019

John Seely Brown / Paul Duguid

This is from The Social Life of Information.

The challenge in moving systematically from an initial invention […] to innovation is the challenge of coordinating diverse, disparate, and often diverging, but ultimately complementary, communities of practice.“

Communities = tightly knit groups, where most people know each other through face to face contact and share similar professional backgrounds, ideas, values and goals (they share a shared conciousness).


shared consciousness creativity innovation invention quotes


Previous post
Andy Clark We use intelligence to structure our environment so we can succeed with less intelligence. Our brains make the world smart so that we can be dumb
Next post
Gordon Moore I personally didn’t see anything useful in [the PC], so [Intel] never gave it another thought.